Navigating the Line Between Operational Change and Market-Led Transformation In every boardroom and back office, the word “change” is a familiar term. I have certainly been in many discussions on this topic. We manage it, mitigate it, and measure it. But in today’s climate, especially with the rapid rise of AI, change is no longer something we control. It’s something we’re being called to respond to. Our response is no longer about tweaking systems. It’s about evolving the ve